8/12/2023 0 Comments Your narrator face rrvealTierra Whack: "I wrote all the songs at 60 seconds. Narrator: The project was first released on Instagram, and it made clever use of the platform's three-column grid design. Thibaut Duverneix: "If I could categorize the style of "Whack World," I would say, it's made for people who have a very short attention span. To bring her vision to life, Tierra enlisted the help of Thibaut Duverneix and his team at Gentilhomme Studio in Montreal. Yet the whole thing flows from beginning to end like a short film - seamlessly taking us through the weird and captivating world of Tierra Whack's mind. The visual project contains 15 tracks, each clocking in at exactly 60 seconds and accompanied by its own video.Įach one of the video concepts is distinct from the next. Tierra took her video game to a whole new level with her debut album, "Whack World." She also earned praise from Kevin Abstract Abstract called "Mumbo Jumbo" "the best music video seen all year."īut "Mumbo Jumbo" was only the beginning. In other words, it's an extreme (and catchy) take on mumble rap.īut it was "Mumbo Jumbo"'s dentist office-themed video that really made the song go viral - turning Solange into a fan. Because of her loopy state at the time, the lyrics sound like total gibberish. Narrator: She recorded her first hit single, "Mumbo Jumbo," in 2017 - the day after getting her teeth pulled. Tierra Whack: "Eventually I was like, you know what? I think I actually want to take this rap stuff serious. I started getting into the studio, and just really trying to, like, write hooks." ![]() Narrator: From there, she started showcasing her talents on local radio eestyling for the likes of Meek Mill and A$AP Rocky - who compared her flow to Kendrick Lamar's. And it kinda helped me to get my buzz in the streets and everything." Tierra Whack: "When I started free styling in Philly, I was really young, and that was just like, something to do, everyone was doing it. ![]() The video of her rapping got posted online, and racked up tens of thousands of views overnight. Tierra Whack first appeared on the scene at age 15, when she did an impromptu freestyle for one of Philly's underground rap collectives. In addition to her lyricism and rapid fire flow, here's why her groundbreaking video style makes her an artist to watch. Narrator: Each video comes with a host of references and new eye-popping visuals that match her fresh take on hip-hop. Tierra Whack: "The most fun video to shoot was definitely…so many… 15… ahh…" With that album she released with 15 wildly creative music videos. The MC dropped her visual album Whack World to undeniable success. But what really makes Tierra Whack one of a kind is her video style. She's gotten co-signs from hip-hop juggernauts like Meek Mill, and appeared on Beyonce's The Gift album. Narrator: Tierra Whack is quickly becoming one of the brightest new stars in hip-hop. Account icon An icon in the shape of a person's head and shoulders.
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